Along the shores of Seneca Lake in Geneva, NY, a classic American beverage has been revolutionized. Commonly known on the shelf as the Half and Half, a tea and lemonade blend, Red Jacket has put a healthy spin on this American favorite. Red Jacket has taken their own cold pressed, unfiltered Joe’s NY Style Lemonade and blended it with the freshly brewed, fair trade, organic Guayusa Tea. Together, these two healthy halves create Joe’s Clean Half & Half. Just as you have come to expect, there are no sugars, preservatives, concentrates or flavoring of any kind. Handpicked on chakras (local farms) of Ecuador, Guayusa Tea is loaded with nutrients known to improve cardiovascular health and inflammation. It holds an esteemed position on a short list of foods found to contain all 15 essential amino acids, and the second highest level of antioxidants of any food found on earth. Known as the “Night Watchman” to the indigenous Kichwa community of Ecuador, Guayusa is used to heighten awareness. It contains caffeine, but enjoys a synergistic effect with theobromine (found in dark chocolate), which is kind to the nervous system – clean and sustained energy without the jittery effect of more common sources of caffeine. “We could have used a more traditional black or green tea, but our consumers have come to expect unparalleled innovation and unwavering integrity from Red Jacket. In researching Guayusa’s fair trade origins, I was immediately moved by the story of the Chakras in Ecuador. There’s a beautiful parallel to our orchards right here in Geneva, NY. We’re supporting farming communities here and abroad, and bringing a revolutionary, clean energy product to market,” says Brian Nicholson, third generation owner of Red Jacket Orchards. Earlier this month the International Restaurant show in New York City marked Joe’s Clean Half & Half official debut. Joe’s Clean Half & Half was out for sampling as current Red Jacket fans and new consumers came by to sip the brand new blend. As sample after sample of Joe’s Half & Half flew off the counter, it became crystal clear that Red Jacket had unveiled a truly disruptive blend to juice/tea category. The mix of guayusa tea and Red Jacket’s lemonade give it a refreshing taste with a mind and body boost to get your day going. On April 3, 2015 Joe's Clean Half & Half can be found exclusively at FreshDirect, NYC Green Markets, and right here on our website.
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